Snap-on
Tools of Triumph
Mobile Tour
Learning about new products Snap-on® has to offer from a local franchisee is one thing. But being able to test the latest and greatest and be immersed in the world of the No. 1 professional tool brand as part of a three-year North American Tour? That’s a triumph. From hands-on product demos and a pit crew challenge to interactive displays and a NASCAR racing simulator, the Tools of Triumph tour experience was created to drive engagement and bolster automotive technicians’ brand loyalty to Snap-on.
Role Art Director / Designer
Agency Traction Factory